Want to read Slashdot from your mobile device? Point it at m.slashdot.org and keep reading!

 



Forgot your password?
typodupeerror
×
Microsoft Hardware

Windows Phone Market Share Sinks Below 1 Percent (theverge.com) 288

Tom Warren, reporting for The Verge: Worldwide smartphone sales increased by nearly 4 percent in the recent quarter, but Microsoft's Windows Phone OS failed to capitalize on the growth and dropped below 1 percent market share. Gartner's latest smartphone sales report provides the latest proof of the obvious: Windows Phone is dead. Gartner estimates that nearly 2.4 million Windows Phones were sold in the latest quarter, around 0.7 percent market share overall. That's a decrease from the 2.5 percent market share of Windows Phone back in Q1 2015.
This discussion has been archived. No new comments can be posted.

Windows Phone Market Share Sinks Below 1 Percent

Comments Filter:
  • by hey! ( 33014 ) on Monday May 23, 2016 @02:16PM (#52166627) Homepage Journal

    OK, now I want one.

  • no surprises here (Score:4, Interesting)

    by goose-incarnated ( 1145029 ) on Monday May 23, 2016 @02:17PM (#52166629) Journal
    Nokia would have done better without them.
  • by SuperKendall ( 25149 ) on Monday May 23, 2016 @02:18PM (#52166641)

    I don't have a Windows phone, and don't know anyone that has one...

    But even though percentage wise the share is small, 2+ million phones in a quarter sure seems a fairly long way from dead, especially given Microsoft's motivation to maintain at least a foothold in mobile.

    • Highly niche, maybe, but not dead.

      • by SuperKendall ( 25149 ) on Monday May 23, 2016 @03:02PM (#52167099)

        I don't even know if niche is quite the right word - if you figure people replacing a phone every two years, selling two million a quarter means a base of something like a 16 million user base! That's a lot of people with a wide range of uses (you would think).

        Would we call any website with 16 million users a niche? Or even any other kind of computer hardware?

        Just because there are a LOT more people using other devices does not have to mean that sixteen million people stop mattering in what they do.

        Now that number may go down over time, but I would have thought the number was a tenth that already - at this point it sure seems like anyone inclined to move away from Windows Mobile would have already.

        • by StormReaver ( 59959 ) on Monday May 23, 2016 @03:32PM (#52167321)

          Maybe this will be the year of Windows on mobile.

        • by DarkOx ( 621550 ) on Monday May 23, 2016 @03:41PM (#52167387) Journal

          Right but where ecosystems are concerned its really all about the size of the pie slice.

          If the ecosystem is highly fractured and you are a developer you will want to write the most cross platform-least-common-denominator thing you can so that you have a broad enough customer base to make it worth the time.

          When the ecosystem gets a down to a few players you start doing a version for each. When one of the "big three" is only a percentage or so, well you have enough revenue for the next big two that your probably just ignore that part of the market. Its a death spiral situation, from there on out. Application developers stop supplying for the also ran people quite buying them, the market segment gets smaller still, more devs end support/supply....

          • Exactly. It's what killed Blackberry, and it will take down MS. I know Redmond is trying to push its cross-platform solutions, but I doubt anyone is going to care. Android and iOS so thoroughly dominate the market that the most MS might see from it is extra development tool sales. Why bother even compiling your app for Windows when the likelihood of a sale is so low that it probably won't justify the testing that needs to be done when porting.

            I saw a similar phenomenon in the mid-90s as IBM desperately trie

            • The difference is, because of Android and iOS, there is already a need to maintain cross-platform tools. And MS bought popular ones as opposed to developing a competitor inhouse.

          • The revelation that there may be a stable base of some 16 million Windows Phone users makes it MORE likely I'd develop for Windows Phone, not less.

            That; because everyone else has the same pie theory you do, whereas everyone is ignoring the "tiny" slice of Windows pie. But after a few hundred thousand of your developer friends have slashed that "large" slice into ribbons, how much of that can you realistically get? Meanwhile there are many fewer people building apps for Windows Mobile. You could charge 10

        • It depends on how much your company is spending going after that market, on development costs, on ongoing costs to maintain your products in that market and service those customers, etc.

          If you have a niche product with 16M users, and you're some smallish company and this userbase is giving you a handsome profit, then great.

          When you're a behemoth company like MS trying to compete in a huge market against entrenched players, and you're spending billions of dollars trying to stay in this market, then no, 16M u

          • 16M is absolutely enough for MS if they figure they will eventually expand, which they seem to still believe wholeheartedly. 16M is enough to provide for some decent funds to pay for further R&D to at least keep apace, though not enough to jump ahead of anyone...

            MS is in it for the long haul. If it were a Kin kind of thing they would have been gone long ago.

    • by jitterman ( 987991 ) on Monday May 23, 2016 @02:45PM (#52166931)
      I had a Nokia 920, then a 1520, both running Win Phone 8. For the state of things at the time, they were promising and, honestly, great. More stable than Android at the time (that's anecdotal, but my wife had an Android phone and it seemed to have more issues than my phone did), and was far more customizable than an unrooted iPhone (LiveTiles really is a great idea, IMO). Sadly, the combined hardware-software improvement that came in the move from Phone 7 to Phone 8 was a one-time event, apparently.

      As I waited in anticipation for what I hoped would be some ground-breaking software innovations in 10 and fun/useful hardware features to give them life, I was at first in denial, then dismayed, next angry, and finally in acceptance (the ecosystem is diseased, after all) that MS entirely dropped the ball and screwed it all up. I'm no fanboy, but I really did hope for a strong third alternative. Once it was clear that my 1520 wasn't going to physically survive the last time I dropped it, I moved to a Nexus 6P, and I've been very pleased with the experience six months in.

      So long, MS - it's your fault that you lost someone who was willing to be a loyal customer if you had shown some competence in the mobile area. I work in IT for a hospital, and can report there were four other people in the department who owned one a year ago, and don't today, so I'm willing to lay odds that you've lost not one, but five. I suspect that 2 million and change will continue to slip downward.
      • Re: (Score:2, Offtopic)

        by amiga3D ( 567632 )

        My wife and I both had Samsung Note 3 phones. Hers was constantly fucked up. I was forever having to straighten it out. Eventually she bitched so much I swapped phones with her. Now her phone is fucked up all the time. Want to guess why? It's simple really, some people are not technologically adept. My wife is smart as shit at some things but give her a piece of electronics and it'll fuck up. This includes direcTV remotes and the CD player in the car and....everything.

      • by The-Ixian ( 168184 ) on Monday May 23, 2016 @03:07PM (#52167135)

        I currently have a Nokia 920 running Windows Phone 10 insider.

        It has been working like a champ for a long time. I think the Windows mobile UI is very elegant and not prone to clutter.

        I have thought about going to Google or Apple but neither choice appeals to me very much. As long as the phone continues to work I will keep it. However, my next phone... I don't know... perhaps Ubuntu...

        • It has been working like a champ for a long time.

          Apart from all those apps that have been removed from the Windows app store. You probably don't use your phone for such things as on-line banking, do you? OK, you might, but not many banks actually support Windows phone today.

          There are lots of reviews that show that apps for Windows phone either don't exist or don't work as well as their Android and IOS equivalents, so let me suggest that you haven't seriously researched the competition.

      • by DogDude ( 805747 )
        You're upset over a Windows Phone version that hasn't been released yet...? I'm confused. Windows Phone 10 hasn't been pushed out to any Windows Phones at all, from what I understand. It's just comes with one model of a new Nokia phone.
        • The big question at this point, given that Microsoft has yet to make a mobile platform that sufficient numbers of people are interested in to justify its existence, is will anyone give a crap when Windows 10 mobile is released?

    • Re: (Score:3, Interesting)

      by NotDrWho ( 3543773 )

      The few people I have known who have actually used a Windows phone actually really liked them. I seriously considered one on my last upgrade. The only thing that kept me with Android was the uncertain future of Windows phone support and MS's tendency in the past to abandon its products. I buy a phone for the longer-term (I usually only upgrade every 5+ years or so). So I didn't want to buy a phone and have MS bail on me a year or two in.

      • by amiga3D ( 567632 )

        I looked at some windows phones out of curiosity and I have to admit they seemed okay. I didn't care much for the layout but I'm sure some of that is the fact I've been using Android. That said though, I hate microsoft so I'd never buy one even if it was like "the shit." I like iPhones better than Android and wanted to buy one but no SD card and no battery access is a deal killer so I've always used Android in spite of having Mac computers.

      • by DogDude ( 805747 ) on Monday May 23, 2016 @03:38PM (#52167365)
        You bought a GOOGLE product because of MICROSOFT's history of abandoning projects?? Are you from an alternate, bizarro universe, by any chance? In this plane of existence, MS is known for supporting it's products for very long times, and Google is known for dumping projects with alarming frequency and rapidity.
        • Not anymore. This used to be true at one point. Even Joel has figured that out a couple of years back.

          Want to run old MS-DOS games? You are better off using DOSBox than Windows. Heck even old Windows games often require loading Windows XP in a virtual machine so they can be playable. Same thing for several applications. Microsoft hasn't cared much for backwards compatibility ever since Vista came out.

    • by amiga3D ( 567632 )

      They make a lot more from the sale of Android phones than windows phones. They should just give up and start making apps for Androids. They're a fucking software company after all. A shitty one but a software company. Maybe they should stick with what they know.

      • by lgw ( 121541 )

        They have - they bought Xamarin. You can build Android apps from Visual Studio now. Office is there now too (and free, I think). They are at least trying.

    • by DaHat ( 247651 )

      especially given Microsoft's motivation to maintain at least a foothold in mobile.

      What motivation?

      For the last year or so it's been pretty clear that all they've been trying to do is keep the lights on in the phone side of things while biding their time.

      The fact is that Windows 10 Mobile is a disaster. The devices which shipped with 8/8.1 and have been upgraded via the insider program are buggy as hell, and the few devices shipped with it built in have been even worse.

      There seems to be a hope that a future

    • by Tom ( 822 )

      especially given Microsoft's motivation to maintain at least a foothold in mobile.

      Which they've been doing for the past what, 20 years? Look what came from it!

    • by LWATCDR ( 28044 ) on Monday May 23, 2016 @03:40PM (#52167377) Homepage Journal

      I had a windows phone for a while and it really was not bad.
      I had a super cheap Lumia and it was still a good device. The OS was also really good.and was very responsive.
      The problem that WindowsPhone had for me is the same problem that Linux on the desktop and OS/X has.
      I could not get the applications I wanted to use on the platform.
      People are not going to write apps until you have enough users. You will not have a lot of users until you have the apps.
      The lack of Google apps for Windows phone was a real issue for me.
      If you look at how it breaks down it is really interesting IMHO.
      1. IOS has all the Apple, Google, and Microsoft apps.
      2. Android has all the Google and Microsoft apps.
      3. WindowsPhone has the Microsoft apps.
      Frankly I think it is a real shame because Windows Phone is a good OS and the Lumia phones are good hardware. If Microsoft can help Intel get x86 mobile SOCs on the market or get developers to compile Windows Desktop Apps for ARM, or Microsoft can create a really good X86 to ARM JIT then the unified OS project might really pay off.

    • Windows phone now has the same market share as Blackberry.

    • It seems like a lot, but is it really? Considering the costs of developing these devices, and the amount of work Microsoft has put into developing yet another iteration of its seemingly endless family of mobile operating systems, it strikes me that shipping just a fraction of the number of phones your competitors can manage, to the point that it's likely Microsoft's "Android tax" probably generates more revenue, is not sustainable.

      Blackberry is literally going down the tubes, and for of that time in its col

    • But even though percentage wise the share is small, 2+ million phones in a quarter sure seems a fairly long way from dead

      There are many reasons why you are wrong but I'll just pick on one. Where is the trend line going?

  • YO (Score:4, Funny)

    by blackomegax ( 807080 ) on Monday May 23, 2016 @02:26PM (#52166733) Journal
    2016 is the year of Windows Mobile! Let's make this thing happen!
  • The biggest problem is getting 3rd Party Developers to create excellent content for such a small part of the market. While they would be one of the only content providers on the platform, developing for iOS and Android just exposes to a much larger upside.
    • by T.E.D. ( 34228 ) on Monday May 23, 2016 @02:51PM (#52166987)

      No, that's the biggest symptom. But Android was new once too. It got past that because it was the most open platform available. Open is better for developers because the barriers to entry are lower. Open is better for buyers because all the competition keeps their prices lower.

      The biggest problem with Windows Phone is that they are trying to fight an established competitor with no new genre-busting capabilities and a less Open product.

  • Can we now drop the idea that your DESKTOP OS, you know, the one that you're famous for and that used to be your cash cow, has to run on a fucking phone? And turn it back into a DESKTOP OS?

  • Didn't someone predict that Windows phone would lead the market in a few years?

  • too bad really (Score:2, Insightful)

    by art123 ( 309756 )

    In my work, I use iOS, Android, and Windows Mobile 10 (and before that Windows Phone 8.x). Windows felt like it made the best use of the hardware. Even a sub-$50 Windows phone ran smoother and had better battery life than a $400 Android. The Visual Studio development environment is light years ahead of Xcode, Eclipse, and Android Studio (imo of course).

    But the first-mover advantage of iOS and Android was too much to overcome (yes I am ignoring Windows Mobile 6.x and earlier because that was an totally diffe

  • by TheMadTopher ( 1020341 ) on Monday May 23, 2016 @02:34PM (#52166815)
    You turned your flagship OS into the worst interface so you'd have UI compatibility for that 1% of the phone market. Good job MS.
  • Now all of the hipsters will want one. Or are they using Moto StarTAC? I have a hard time keeping up with what they want..

  • Comment removed based on user account deletion
  • According to the stats (direct link: http://www.gartner.com/newsroo... [gartner.com]), Windows share fell by 1.8% across a single quarter. However, iOS's share fell by an even greater amount: 3.1%. Android's share increased by 5.3%. This could be because of a new market coming online, or China or India's growth in smartphone purchases (which would consist mostly of low-end Android phones).

    The important statistic is the percentage in North America, which is responsible for the vast, vast percentage of app purchases. i

  • Blah Windows Phone Blah Dead Product Walking. Get an Android yeah it's Google but it's the biggest on the planet in terms of smartphone OS. Why? eventually the EU and the US will say "monopoly" and they'll make Android break away from Google. Win! Win!

  • Microsoft, do this: (Score:5, Interesting)

    by emil ( 695 ) on Monday May 23, 2016 @02:53PM (#52167007)

    We know that the NT kernel developed by Dave Cutler has a POSIX emulation layer. This kernel runs the Windows app store, and it's perfectly capable of running Dalivk/ART in a variety of configurations - it does so already with Bluestacks and Google's emulators.

    Take the NT kernel, and use it to replace Linux, leaving the Android userland as intact as possible.

    To this "windroid," add the required javascript execution layers to allow the Windows app store to run on the same platform.

    (Re)implement all of the extensions for Dalvik that are provided by Google services.

    Reissue Windows phone as a unified Dalvik/Javascript mobile app platform, allowing Play apps to seamlessly move to the Windows store. Maintain enough control over the platform to provide security patches, and "windroid" could fix many update problems that Google seems incapable of addressing.

    The NT kernel exists because it was able to mimic ms-dos. It could do so again with Linux.

    • by JustNiz ( 692889 )

      Why would anyone want to replace a perfectly good free/opensource kernel with a Microsoft one? All you're doing is adding lock-in to Microsoft, along with the prerequisite closedness, weak security, built-in data mining and unecessary extra complication.
      To me that is going in exactly the wrong direction, and furthermore I would never buy a monstrosity like that.

      • by emil ( 695 )

        The NT Kernel has far fewer security advisories than does Linux. It was more carefully planned, it is far more successful on the desktop, and the complete code has already leaked for those who really cannot resist seeing the source.

        Microsoft's normal pattern is embrace-extend-extinguish. Android's BSD userland is uniquely vulnerable to this, and any action that Microsoft takes will likely improve general OS security, even if the data mining ramps up.

        • by JustNiz ( 692889 )

          >> The NT Kernel has far fewer security advisories than does Linux.
          Sure because Microsoft doesn't make them public very often, whereas all of Linux's dirty laundry is open for all to see.

          >> It was more carefully planned,
          Thats just ridiculous. Consider how much effort, (even just in broad brush terms of numbers of engineers, different companies and universities are working on it) hav gone into developing Unix, and are continuously happening on the Linux kernel, compared to NT kernel.

          >> it i

          • by emil ( 695 )

            >> It was more carefully planned
            Thats just ridiculous. Consider how much effort, (even just in broad brush terms of numbers of engineers, different companies and universities are working on it) hav gone into developing Unix, and are continuously happening on the Linux kernel, compared to NT kernel.

            Dave Cutler had previously headed the coding teams for RSX-11 (PDP), and VMS (VAX), before departing DEC with his last team and the PRISM source to build what became NT. Cutler had FAR more experience than

      • Why would anyone want to replace a perfectly good free/opensource kernel with a Microsoft one?

        My guess is because of a head injury.

  • I guess it was more successful than I had thought.
  • It's another Betamax: The best product is lagging due to inertia, alone. I think that this is still happening because phones are still status symbols for so many people, and Windows Phone's "brand" isn't trendy right now.. Once people get used to having smartphones, my guess is that Windows Phone will become more popular. I certainly like mine, and when the Mrs needs a new phone, she's ditching her iPhone for a Windows Phone, too.
  • If only those of us who are afraid of change had to run cell phones on machines that were not cell phones would have me and the rest of slashdot just dying to run to get a Windows Phone! Boy, that is the ticket

  • Years ago, Steve Ballmer said that it was still "early in the mobile space" when it was already getting to be too late. Windows phone 7 withered and became 7.5, than 8, than 8.1,and now 10. Each iteration seemed to have more problems than the previous one, from what I remember reading. The strong push to Windows 10 on the desktop may have been a major influence on people leading them to choose any phone OS but Windows. Too many stupid decisions at Microsoft in the past 4 years to comprehend what they hell t
  • It's nice to know that my Blackberry Classic has a friend in the business.
  • I'm wondering about users who are *not* employed by Microsoft and obliged to use it for some reason.

    Factor those out, then factor out any work-only phones running Windows because they were part of an 'enterprise' purchase and cannot change without messing up the whole 'enterprise solution'....

    I doubt you'd have even .01%

  • My Windows phone works just fine (HTC One M8). Just wish I could get Win10 for it now. It is a bit frustrating with the lack of apps, but as far as the phone itself I couldn't be happier.

    Battery life is awesome. Can go two days without a recharge. Phone is very fast and responsive as well.

Keep up the good work! But please don't ask me to help.

Working...