Nvidia Reveals Mobile RTX 3060, 3070, and 3080 GPUs for Gaming Laptops (venturebeat.com) 34
Nvidia's Ampere architecture is going mobile. The company revealed its plans and partnerships to bring GeForce RTX 30-series GPUs to more than 70 laptops throughout 2021. From a report: This includes notebooks with the RTX 3060, RTX 3070, and RTX 3080 all using Nvidia's mobile-optimized Max-Q technology. "After taking the desktop market by storm, our Nvidia Ampere architecture is now powering the world's fastest laptops," Nvidia Geforce OEM general manager Kaustubh Sanghani said. "Nowhere does power efficiency matter more than in gaming laptops, a market that's grown [sevenfold] in the past seven years. These new thin and light systems are based on our Max-Q technologies, where every aspect -- CPU, GPU, software, PCB design, power delivery, thermals -- is optimized for power and performance." Laptops with RTX 3070 and 3080 processors will begin launching later this month. RTX 3060 laptops will follow later. RTX 3060 laptops start at $1,000. RTX 3070 laptops starts at $1,300, and Nvidia claims this is ideal for 90 frames per second at 1440p. RTX 3080 laptops, which use 16GB of GDDR6 memory instead of 10GB GDDR6x, start at $2,000.
Wow! (Score:5, Funny)
I can't wait to not be able to find inventory for those as well!
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Exactly. Haven't been able to buy any of the higher end video cards for quite a long time. Wake me up when they solve their supply issues.
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Re: Wow! (Score:2)
Nvidia is selling out the back door to the crypto market because they're arrogant enough to think the gaming market is captive and has no options.
This is a golden opportunity for AMD to eat their lunch, if they can get their shit together long enough to engineer a competitive gfx chipset.
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Oh they kind of are already in that position. Nobody denys the AMD gfx cards are at least slightly behind the Nvidia ones. But for the vast majority of games, they are better than good enough. Unless your a super high end speed freak who really needs the 120fps 4K stuff, The AMD cards will get you to 60+fps with everything on high and epic just fine, for most titles anyway. And they'll do it at a fraction of the price.
For the highest end gamer, well they'll have to just fight the market. But if you can live
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Crypto miners (those that are still even using GPUs
...despite the fact that the electricity they use costs more than they can ever hope to mine.
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Since it appears that most buyers are using GPUs for crypto-mining, I would assume they will not buy RTX-powered laptops. They have much lower compute capabilities, they overheat more easily, they can't be easily cooled, they would pay for the whole laptop instead of the GPU by itself, etc. Too many negatives that even on a buying-cost to crypto-output does not make much sense.
And LTT already shot them down. (Score:5, Interesting)
That MaxQ RTX 3080 mobile? Yeah, it's gonna perform on par with a standalone 1080Ti. That's not terrible, but it doesn't deserve the 3080 naming and it's a seriously bad move to brand them that way.
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Even the current Intel CPU naming scheme, which is an entirely arbitrary thing with motorized goalposts, does a better job because people know they're just arbitrary "phone numbers". nVidia is leveraging the fact that in the past, their product naming scheme often (but not always) made sense, and they're doing it maliciously. Either they're assholes to the core, or their marketing department has gone rogue. I'll let you choose, because neither one sounds good.
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You haven't watched the LTT video in question. Mobile GPUs are usually behind, but until recently they were not that far behind in the watts/compute ratio department.
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The numbers were announced today, but spoiler: nothing matches between the Desktop chip and the "equivalent" mobile variant. Different power limits, base and boost clock, and even CU/CUDA count.
This isn't really surprising set against the complete history of mobile graphics chips, but in recent generations there was at least a matching of compute units from Nvidia, now they're reversing that bit of honesty.
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Between that and the recent attempts to bully hardware reviewers, it's almost like their marketing department wants to come across as a villain. Question: Whose benefit (other than the obvious "their own") is this performance supposed to be for? And it is just a performance, as the silicon doesn't give a shit whether it's called a 3080 or a Smashinator 15 000 000.
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nvidia always has done this. Mobile Quadro chips have always been named deceptively for example.
70 differentt laptops? Fragmentation hell (Score:2)
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Don't worry. Those seventy announced laptops won't ever actually appear, and we'll be relegated to that many fewer choices in new laptops.
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Apple does not put desktops in the same category as laptops. This means their products actually only have two or three categories per line:
Desktop Macs: Mac mini, iMac, Mac Pro
Laptop Macs: MacBook Air, MacBook Pro.
They could introduce (again) a regular "MacBook" and it would still be only three categories for the laptop line. Their main problem, from a marketing point of view, is that their top offerings are "Pro" but their entry level models differ in name between desktop (mini) and laptop (Air).
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It's a normal strategy for companies that can't come up with one great product. Just make 70 different products and hope someone buys. When you're big enough it doesn't cost much to develop a new cookie-cutter laptop design when you've got 69 others on the shelf.
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Why so many varieties? Why haven't other companies adopted the "Four Great Products" strategy that Apple used to do?
Lots of reasons.
First, there are competing companies. Even if Dell had 'four great products', and HP had 'four great products', and Lenovo had 'four great products', and Asus had 'four great products', and MSI had 'four great products', you're at 20 great products, and I haven't exhausted all the OEMs yet.
Second, one of the games played at retail is the 'price match guarantee'. So, to prevent retailers from having a price war, they have some slight variations, with each store getting one. One store gets a b
Who the fuck cares (Score:3)
Their entire presentation was a snoozefest with 98% advertising propaganda for existing products and 2% paper launches of completely unavailable products. (Including non-existent Nvidia Reflex supporting monitors which won't hit the market for at least another year - remember BFGD monitors??? Yeah, same deal.)
Honestly I don't know why they bother. Nvidia needs to shut the fuck up, talk less and actually achieve more. Stop launching bullshit paper products. Come talk to us when you actually have something worth our time.
Re: Who the fuck cares (Score:2)
Come talk to us when you actually have something worth our time.
Or when they put out an open source Vulcan driver. Or when graphics processors can push enough pixels that real-time raytracing actually begins to matter (ten plus years away).
Non-Quadro RTX, please! (Score:2)
Dear Lenovo,
I desperately want to buy a new Thinkpad mobile workstation (specifically, a Thinkpad, so I can have a keyboard that doesn't suck & Trackpoint), but I've held out for two years now because the ONLY RTX options Lenovo ever offers are Quadro cards. Damn it, give us a best-of-breed NON-Quadro RTX choice next year, please!
Oh, and a 17"+ display capable of both 3840x2160 @ 60hz gsync AND 1920x1080 @ 240hz+ gsync. Yes, I 'get' that today's panels are link-constrained & can't shovel bits quickl