writertype writes: Last month, Microsoft began talking about PlayReady 3.0, which adds hardware DRM to secure 4K movies. Intel, AMD, Nvidia, and Qualcomm are all building it in, according to Microsoft. "Older generations of PCs used software-based DRM technology. The new hardware-based technology will know who you are, what rights your PC has, and won’t ever allow your PC to unlock the content so it can be ripped. ... Unfortunately, it looks like the advent of PlayReady 3.0 could leave older PCs in the lurch. Previous PlayReady technology secured content up to 1080p resolution using software DRM—and that could be the maximum resolution for older PCs without PlayReady 3.0." Years back, a number of people got upset when Hollywood talked about locking down "our content." It looks like we may be facing it again for 4K video.