Why TiVo's Founders Crashed and Burned With Qplay 50
Velcroman1 (1667895) writes "Michael Ramsay and Jim Barton created a revolution with TiVo, a device that challenged the notion that we had to watch TV shows when they aired. And they hoped to do it again with Qplay, a device that challenged the notion that short-form videos had to be consumed one at a time, like snacks instead of meals. Qplay streamed curated queues of short-form Internet video to your TV using a small, simple box controlled by an iPad app. So what went wrong? Unlike TiVo, the Qplay box was difficult to justify owning, and thevalue of the service itself is questionable. And as of last week, Qplay is closed."
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And, what with score 1, your fame doesn't even last you 15 minutes.
Re: Nothing went "wrong" (Score:1)
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nothing says disaster like 289 million dollars a year and a constantly trending upward stock price
Re: Nothing went "wrong" (Score:4, Informative)
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He just got really lucky the first time.
Trying to predict what people want is impossible outside of the basics of life:food, water, shelter, ....
I think sex would make a good growth industry...
What? (Score:4, Insightful)
I love my Tivo, but - I also owned a VCR for the twenty years prior to my first Tivo. Time shifting has been around for 40+ years now.
Re:What? (Score:4, Insightful)
I think he meant: :)
"...a device that challenged the notion that we had to watch commercials when they aired. "
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Umm, I used VCRs for a long time before Tivo, to fast forward through commercials.
(I am a huge Tivo fan, btw... but strongly consider it evolutionary rather than revolutionary.)
Re:What? (Score:4, Insightful)
I love my Tivo, but - I also owned a VCR for the twenty years prior to my first Tivo. Time shifting has been around for 40+ years now.
True, but limited device intelligence and limited tape capacity made time shifting an exception rather than the rule. Most VCR owners, even those who used the time shifting feature, still watched most of their TV programs at the time that they aired.
With Tivo and other DVRs time-shifting becomes the norm and real-time an exception generally to be avoided.
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But Tivo was convenient time shifting. There are still no DVRs that match the ease of use of Tivo.
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No argument there. I was simply pointing out that it was possible. I used to regularly schedule recordings on my VCR, back in the old days... but yeah, it was a royal pain compared to Tivo.
On a side note - I recently was handed a project to "digitize" a VHS video one of our faculty uncovered. As I was doing the whole FF + RW thing (to retension the tape), the tape broke. Fortunately it broke near one of the non-tape sections that attach to the spools, so nothing significant was lost... but taking that thing
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Actually I had convenient recording to VCR from my DirecTV receiver, before I got the Tivo version. Ie, you would scan the programs on screen and select which ones you wanted to record. Then you placed a very small IR transmitter in a location where your VCR would see it (the VCR was right next to the satellite receiver so that was easy). Then when you're program was about to come on it would turn on the VCR and start recording. The only thing I needed to do was make sure I rotated the tapes so that the
It's hard (Score:5, Insightful)
It's hard to buy something when you don't know it exists.
Perhaps they should have tried advertising.
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Exactly, but that's always been TiVo's failure.
I find it funny when you come to techie forums where people rave about TiVo. In business circles TiVo was a gigantic flop. Yeah, they had an interesting product providing an unmet need. They designed the product to look like a black box when most consumers were already box-overloaded with VCRs, DVDs, stereo systems, etc., they priced the product way too high ($200 for a box PLUS a monthly subscription; I'll just set my $60 VCR to record my show thanks), and
Re:separate hardware device (Score:4, Insightful)
Even as a free app it doesn't seem that useful to me. Youtube already has queue. It even has publicly browsable queues.
If I really wanted to watch 2 hours of cute kittens then I'm sure there is probably a queue that I could hit play on and sit back
and watch. It's fairly simple to queue up a bunch of videos and tell them to play in sequence without interruption.
What exactly did Qplay do that ANYONE would fine useful? It seems like a solution looking for a problem.
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any device that ... (Score:2)
any device that can be replaced by a free app will fail.
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Any device that relies on a particular service functioning in a particular way will also fail.
Redundant (Score:2)
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This thing sort of sounds like a medis pc or s chrome cast with a monthly fee and a spiffy UI. Am i missing something?
Fuck TiVo (Score:2)
I didn't really care about the $10, it was about the principle of the matter. If you make a mistake and double charge me, you should give me back exactly what you took by accident, including any measly taxes. Instead the person I spoke to
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TiVo was awesome, but $120/yr for a metadata stream seemed like a poor value. So we dropped it.
Tivo is very long in the tooth... (Score:1)
Re:Tivo is very long in the tooth... (Score:5, Interesting)
Tivo is a story of one missed opportunity after another. Great engineering that failed to iterate. They could have easily led the industry in streaming (from the net a la Netflix, or from home servers). They could have easily worked out interactive ad formats to layer on top of recorded shows. They could have easily gone the premium pay-per-view route (like iTunes/Apple TV/Amazon). It almost makes me angry to see so much wasted potential.
Could be worse - remember Victoria's Secrets (Score:1)
Dude that founded Victoria's Secrets sold it because he KNEW he could start another lingerie mail order company that would blow away VS....
I believe he jumped from the Golden Gate bridge when he went bankrupt...
At least these guys are still alive? Yes?
Re:Could be worse - remember Victoria's Secrets (Score:4, Funny)
start another lingerie mail order company
He started a children's clothing store
I hope that at least one of you is wrong.
wat (Score:2)
Wrong goal (Score:2)
TiVo didn't challenge any notions (Score:2)
Michael Ramsay and Jim Barton created a revolution with TiVo, a device that challenged the notion that we had to watch TV shows when they aired.
Wow, how old are you*? Do you even know what a VCR [wikipedia.org] is?
*and by "you," I obviously don't mean Velcroman1, the story's submitter, because he didn't actually write any of it.
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Let me just clarify, that sure fine, Apple developers earn more money from apps. But when your developing a free app that is purely an interface for your hardware it's best not to disclude 90% of the market because you bought a first gen iPad from Steve Jobs for $900.
Nicely said. It never ceases to me amaze me how so many app developers think the millenia old business strategy of "expand your markets" doesn't apply to them.
I really hate TiVO (Score:2)
When the DVD recorder broke, I searched and found that this is the only piece of electroni