from the pirate-coffee-is-the-best-coffee dept.
FuzzNugget writes "Apparently seeking to lock competitors out of the burgeoning single-serve coffee market, Green Mountain Coffee Roasters, maker of the popular Keurig coffee machines, will make their new machines work with licensed pods only. GMCR's CEO confirmed this in a statement: 'The much-anticipated ‘Keurig 2.0’ single-cup brewing system with ‘interactive readability’ (that doesn’t work with unlicensed/copycat pods) will offer such “game-changing functionality” that consumers - and unlicensed players - will want to switch.'"
The F-15 Eagle:
If it's up, we'll shoot it down. If it's down, we'll blow it up.
-- A McDonnel-Douglas ad from a few years ago