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IKEA Augmented Reality Catalog Lets You Preview Products In Your Apartment 68

Elliot Chang writes "IKEA's upcoming 2014 catalog will allow customers to preview products in their own homes using augmented reality via iOS and Android phones."
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IKEA Augmented Reality Catalog Lets You Preview Products In Your Apartment

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  • Of course (Score:5, Funny)

    by Anonymous Coward on Monday August 05, 2013 @07:59PM (#44482015)

    you will have to assemble it using your own virtual Allen key.

  • Who needs Augmented Reality when we already have Virtual Reality already ?
    • by Anonymous Coward
      Because using Virtual Reality limits you to only seeing things that are computer generated? Augmented Reality allows the merger of virtual information with the real world. This allows you to see a virtual object, in this case the piece of furniture you are interested in, as if it were already assembled and placed in your home / office. I personally can't wait for the step past Augmented Reality where it merges with Diminished Reality to give us full Mediated Reality.
    • Do we? I don't know anyone who's got an Oculus VR or anything similar, but Android phones are ubiquitous.
  • by Anonymous Coward

    The Klipsk personal office unit. The Hovetrekke home exerbike. Or the Johanneshov sofa with the Strinne green stripe pattern. What kind of dining set defines me as a person?

  • ...it's still Ikea furniture. I'm sure I'm not their target demographic, tho. 15-20 years ago, sure.

    • by Chirs ( 87576 ) on Monday August 05, 2013 @09:17PM (#44482525)

      The low end is foil-wrapped particleboard, and is crap.

      The mid range, is stained pine, and some of it is okay as long as you realized that it will dent fairly easily and is just barely beefy enough to do the job so it "feels" cheap.

      The high end is solid walnut/oak/birch/maple, and is reasonably good, given that it's mostly designed to knock down for transport.

      I have a solid birch kitchen table that is 9 years old. It's still in fine condition, except for where the kids dented the top banging it with utensils. The main downside is that it's laminated together from a bunch of short pieces of wood, but it cost less than it would to just buy the wood if I were to build it myself (which I could).

      The Ikea kitchen cabinets use Blum hardware, which is about as good as it gets. Even there, you can get foil-wrapped particleboard doors, or painted MDF, or solid hardwood....you pick the quality level (and therefore the price).

      • So what you are saying is that if you stop and pay more for higher quality you get higher quality regardless of brand name?

      • by AmiMoJo ( 196126 ) *

        It depends what you compare it to. Other cheap furniture available here is complete crap, where as Ikea's is mostly quite reasonable. Not going to last 50 years, but not rubbish either. At the prices they charge you can afford to chuck it and get some new stuff in 5 years time anyway, wasteful as that may be.

        Sometimes I pay more for furniture (Muji bed, for example) but at the moment with wages down thousands of Pounds I'm going to buy a cheap Ikea table and replace it when the economy eventually recovers i

      • I confess to having not looked at Ikea furniture in a few years, but I can't recall seeing anything at Ikea that was solid oak or walnut. Softwoods and lower-end hardwoods, yes, but anything at Ikea that looked like oak was veneer. Has that changed?
  • I'm in (Score:5, Funny)

    by jspenguin1 ( 883588 ) <jspenguin@gmail.com> on Monday August 05, 2013 @08:33PM (#44482201) Homepage
  • by Sir Holo ( 531007 ) on Monday August 05, 2013 @10:34PM (#44482911)
    In 2008, Ikea had Google "Sketchup" models available for download. I had some, so went all-out before moving to a much-smaller place.

    I measured the (funky-shaped) condo I was buying to make a 3D model. Downloaded and inserted models of actual Ikea shelves & dressers, then close-enough models of my various other furniture, available everywhere, and re-sized as appropriate. It was then effortless to arrange the furniture, and to try out all possible arrangements. NOTE: It is much easier to move bookcases and couches around with a mouse.

    OK, so how to work with the movers? I wrote big numbers on Post-Its, and stuck them every big item. Then, printed a bird's-eye screen grab of the SketchUp model with furniture in-place. Finally, I magic-markered a big corresponding number on each item, and printed 4 copies.

    The next step was to sit around drinking wine while they put everything exactly where it went. No confusion. Magically, everything fit, down to the inch.
    • Was doing this in the 90s using the Mac drafting program "Canvas" to arrange furniture in my dorm room.

      Sure, it wasn't 3D (top-down view), but it worked GREAT!

  • Do you have to compile it yourself?
  • Do you have to spend 45 minutes hitting the back out of program button only to be shown another back out of program button before it lets you exit the program?

    (I refuse to give Ikea any money at all after having been in one of there stores and wanting to leave)

    • How in the hell is talking about Ikea off topic?

    • Ikea is famous not letting you leave [dailymail.co.uk], I would hate if the app kept running after you told it you wanted to leave, and kept taking over the phone again.

  • Never mind that... (Score:4, Insightful)

    by sootman ( 158191 ) on Monday August 05, 2013 @11:21PM (#44483119) Homepage Journal

    What I need is VR system to help me figure out how I can cram six flat-packs into my car.

  • Perhaps they should start slow attempt to sell a few products online before jump head-first into the Minority Report-style furniture catalog.

    • You mean liiiike through their website [ikea.com]?
    • What's wrong with their existing online-shop?

    • I don't even buy stuff from IKEA because it is all shit (no really, ALL of it is shit, you'll see once you've owned it for a while and welds are breaking and so on, and the plastics STILL stink and the screws are rusting from nothing more than ambient humidity) but their website has long been one of the best commerce sites around, front-loading low-res images and replacing them with higher-quality ones to speed initial page loads, et cetera.

  • I'll take my girlfriend annoyingly scan our apartment with her smartphone rather than accompany her for hours in IKEA.
  • The video is at least partially faked (the images do not move in sync with the devices, especially in the last shot with multiple devices) so I wonder how well it actually works?

    I doubt that the tracking is really that smooth.

  • by Brooklynoid ( 656617 ) on Tuesday August 06, 2013 @09:46AM (#44485635)
    I think this is generally a great idea, but why not make it available for Windows/MacOS/Linux? If I wanted to see how an item looked in my home, I'd probably want to see that on my 23" monitor, not my iPhone screen.
    • by Sky-217 ( 44374 )

      Because it uses your mobile device's camera. It might not be as convenient to drag your computer and webcam around from room to room.

    • by Musc ( 10581 )

      The concept behind augmented reality is that you are looking at your real environment with virtual objects inserted into it.
      Ideally this would be done with a head mounted display that contains a camera with a possibly transparent display.
      Since we don't have such HMDs sitting around, phones are the next best thing. If you hold up your phone, point it at your living room and turn on the camera, it is like you are viewing your room through a window. Add some augmented reality software to insert furniture, an

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