ptorrone writes "For years, students, journalists, makers and old-school engineers have asked why the Arduino open source microcontroller platform has taken off, with over 100k units 'in the wild' — it's the platform of choice for many. MAKE's new column discusses why the Arduino has become so popular and why it's here to stay. And for anyone wanting to build an 'Arduino killer' (there are many) — MAKE outlines what they'll need to do."
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