from the 99-percent-of-everything dept.
maximus1 writes "A new report compiled by iPhone analytics firm Pinch Media finds the majority of people stop using apps the day after they download them, and only 1 percent develop a long-term relationship with any given app. Instead, most tend to lose interest after a few minutes, according to this article. Paid apps fare slightly better. 30% of the people downloading a paid app return the next day compared to 20% who download a free app. No surprises that the survey found that apps that focused on games and entertainment seem to outlast other categories when it comes to long-term love."
If you hype something and it succeeds, you're a genius -- it wasn't a
hype. If you hype it and it fails, then it was just a hype.
-- Neil Bogart