Disney CEO Bob Iger said the company will add Hulu content to its Disney+ streaming app, adding that it will also raise the price of its ad-free streaming service later this year. CNBC reports: CEO Bob Iger said the company would soon begin offering a "one app experience" in the U.S. that incorporates Hulu content into its flagship streaming service, Disney+. Standalone options for all of Disney's platforms, including ESPN+, will remain. "This is a logical progression of our DTC offerings that will provide greater opportunities for advertisers, while giving bundle subscribers access to more robust and streamlined content resulting in greater audience engagement and ultimately leading to a more unified streaming experience," Iger said during Wednesday's earnings call.

Iger attributed the move toward a one-app location for both Disney+ and Hulu content to the "advertising potential for the combined platform." While Hulu has long offered an ad-supported option for subscribers, Disney+ launched the cheaper tier last year. Disney will begin to roll out the one-app offering by the end of the calendar year, and Iger said the company would share further details at a later time. In the company's fiscal second quarter earnings, the company reported $21.82 billion in revenue, up 13% from the same period last year and beating estimates. It did, however, shed 4 million Disney+ subscribers.

An anonymous reader quotes a report from TechCrunch: Amazon is engaging with Times Internet to explore the acquisition of MX Player, one of the largest on-demand video streaming services in India, according to four sources familiar with the matter, as the American e-commerce group eyes expanding its entertainment ambitions in the key overseas market. The deliberations are remarkable for MX Player, which was acquired by the Indian conglomerate Times Internet for $140 million in 2018. The video app, popular for supporting a wide range of video formats and reliability on low-cost Android smartphones, has expanded to original content in recent years and has amassed more than 300 million users globally.

MX Player has gained wide adoption in markets such as India in part by offering its wide video catalog that includes access to live cable TV channels at no charge to consumers. Instead the service makes most of its revenue through ads. MX Player was one of the earliest video apps to expand into short-video format, cashing in on an opportunity created in the aftermath of New Delhi banning TikTok in the country in mid-2020. MX Player eventually merged that business with ShareChat's short-video offering Moj in a deal worth $900 million. [...] MX Player, which offers its premium offerings in many international markets, claims it has over 150 million active users in India. The firm last raised a venture round in 2019, when it received an investment of $110.8 million in a funding round led by Tencent. That round valued MX Player at $500 million.

Paramount Global, the parent company of CBS, Nickelodeon, Comedy Central and Showtime, announced today that it is laying off some 25% of its staff and shutting down MTV News. NPR reports: In addition to reports of a soft ad market, Paramount Global is doing considerable restructuring. Earlier this year, Showtime merged with MTV Entertainment Studios. In an email to staff obtained by NPR, Chris McCarthy, president and CEO of Showtime/MTV Entertainment Studios and Paramount Media Networks, explained the decision-making behind the cuts. While touting the "incredible track record of hits" such as Yellowstone, South Park, and Yellowjackets, McCarthy wrote, "despite this success in streaming, we continue to feel pressure from broader economic headwinds like many of our peers. To address this, our senior leaders in coordination with HR have been working together over the past few months to determine the optimal organization for the current and future needs of our business."

"This is a very sad day for a lot of friends and colleagues," wrote MTV News' Josh Horowitz on Instagram, "Many great people lost their jobs. I was hired by MTV News 17 years ago. I'm so honored to have been a small part of its history. Wishing the best for the best in the business." The news comes on the heels of a disappointing first quarter earnings report for the corporation.

Amazon has launched a new unit, Amazon MGM Studios Distribution, that will allow the company to license Amazon Originals and other titles to third-party media companies, including streaming services and cable TV. TechCrunch reports: For the first time, titles such as âoeThe Marvelous Mrs. Maisel," "Borat Subsequent Moviefilm," "Coming 2 America," "Goliath," "Hunters," "The Tender Bar," "The Tomorrow War," "The Voyeurs" and "Without Remorse," among others, will be sold to other media outlets following their initial run on Prime Video. While the company has distributed shows before, this new venture will be on a much larger scale. Plus, Amazon Originals are mainly exclusive to Prime Video, making it an enticing sale for companies looking to have popular titles on their platforms.

The launch of Amazon MGM Studios Distribution will also allow the company to handle sales of MGM-owned franchises James Bond, Rocky and Creed, as well as "The Handmaid's Tale," "Fargo" and "Vikings." Last year, Amazon acquired MGM for $8.5 billion, giving the company access to more than 4,000 films and 17,000 TV series. [...] According to Chris Ottinger, who will lead Amazon MGM Studios Distribution, the unit will offer flexible bundles, reported Deadline, so sellers can create bundled content packages that work for them. This strategy will likely allow the company to stand out from competitors.

International online sports broadcasting company DAZN has joined a global task force that aims to shut down pirated and unauthorized sports streaming operations worldwide. The new group is operated by the Alliance for Creativity and Entertainment (ACE), which counts giants like Amazon, Apple, NBC Universal, Netflix, Disney, Sony, and Warner Bros. among its members. From a report: Unauthorized streaming sources can often be the only available option for people to watch certain teams and matches subject to complicated broadcasting deals, locked into high-priced bundles, and blackouts. With more tech and entertainment companies using sports as a sweetener for their services (NFL Sunday Ticket on YouTube, MLS / MLB for Apple TV Plus, and Thursday Night Football on Amazon Prime are a few examples), they have more reasons to collectively take issue with anyone popping up a free stream.

ACE as a whole had previously taken down IPTV-based service NitroTV, which allegedly charged users $20 per month in the US for a collection of unlicensed streaming content. ACE was first formed in 2017 as the anti-piracy arm of the Motion Picture Association (formerly known as the MPAA until it dropped the second A in 2019). Now with DAZN, it consists of 53 big media companies.

Last year, BMW announced plans to charge a $18 per month subscription for heated seats. Now, Mercedes is considering making better EV engine performance an added subscription surcharge. "Mercedes-Benz electric vehicle owners in North America who want a little more power and speed can now buy 60 horsepower for just $60 a month or, on other models, 80 horsepower for $90 a month," reports CNN. "They won't have to visit a Mercedes dealer to get the upgrade either, or even leave their own driveway. The added power, which will provide a nearly one second decrease in zero-to-60 acceleration, will be available through an over-the-air software patch." Techdirt reports: If you don't want to pay monthly, Mercedes will also let you pay a one time flat fee (usually several thousand dollars) to remove the artificial restrictions they've imposed on your engine. That's, of course, creating additional upward pricing funnel efforts on top of the industry's existing efforts to upsell you on a rotating crop of trims, tiers, and options you probably didn't want.

It's not really clear that regulators have any interest in cracking down on charging dumb people extra for something they already owned and paid for. After all, ripping off gullible consumers is effectively now considered little more than creative marketing by a notable segment of government "leaders" (see: regulatory apathy over misleading hidden fees in everything from hotels to cable TV).

For years Google published scientific research that helped jump-start its competitors. But now it's lurched into defensive mode. From a report: In February, Jeff Dean, Google's longtime head of artificial intelligence, announced a stunning policy shift to his staff: They had to hold off sharing their work with the outside world. For years Dean had run his department like a university, encouraging researchers to publish academic papers prolifically; they pushed out nearly 500 studies since 2019, according to Google Research's website. But the launch of OpenAI's groundbreaking ChatGPT three months earlier had changed things. The San Francisco start-up kept up with Google by reading the team's scientific papers, Dean said at the quarterly meeting for the company's research division. Indeed, transformers -- a foundational part of the latest AI tech and the T in ChatGPT -- originated in a Google study.

Things had to change. Google would take advantage of its own AI discoveries, sharing papers only after the lab work had been turned into products, Dean said, according to two people with knowledge of the meeting, who spoke on the condition of anonymity to share private information. The policy change is part of a larger shift inside Google. Long considered the leader in AI, the tech giant has lurched into defensive mode -- first to fend off a fleet of nimble AI competitors, and now to protect its core search business, stock price, and, potentially, its future, which executives have said is intertwined with AI. In op-eds, podcasts and TV appearances, Google CEO Sundar Pichai has urged caution on AI. "On a societal scale, it can cause a lot of harm," he warned on "60 Minutes" in April, describing how the technology could supercharge the creation of fake images and videos. But in recent months, Google has overhauled its AI operations with the goal of launching products quickly, according to interviews with 11 current and former Google employees, most of whom spoke on the condition of anonymity to share private information.

A new web portal allows "Star Trek" fans to explore the iconic bridge of the starship Enterprise through 360-degree, 3D models and learn about its evolution throughout the franchise's history. Smithsonian Magazine reports: The site features 360-degree, 3D models of the various versions of the Enterprise, as well as a timeline of the ship's evolution throughout the franchise's history. Fans of the show can also read detailed information about each version of the ship's design, its significance to the "Star Trek" storyline and its production backstory. Developed in honor of the "Star Trek: Picard" series finale, which dropped late last month on Paramount+, the portal is a collaboration between the Roddenberry Estate, the Roddenberry Archive and the technology company OTOY. A group of well-known "Star Trek" artists -- including Denise and Michael Okuda, Daren Dochterman, Doug Drexler and Dave Blass -- also supported the project.

The voice of the late actress Majel Roddenberry, who played the Enterprise's computer for years, will be added to the site in the future. Gene Roddenberry died in 1991, followed by Majel Roddenberry in 2008; the two had been married since 1969. The portal's creators also released a short video, narrated by actor John de Lancie, exploring every version of the Enterprise's bridge to date, "from its inception in Pato Guzman's 1964 sketches, through its portrayal across decades of TV shows and feature films, to its latest incarnation on the Enterprise-G, as revealed in the final episode of 'Star Trek: Picard,'" per the video description. Accompanying video interviews with "Star Trek" cast and crew -- including William Shatner, who played Captain Kirk in the original series, and Terry Matalas, a showrunner for "Star Trek: Picard" -- also explore the series' legacy.

An anonymous reader quotes a report from ZDNet: When you think of digital entertainment, your mind might turn first to online video-streaming services, such as Sling TV or YouTube TV, and video-on-demand services, including Netflix or Acorn TV. However, consultant Deloitte's 17th annual "Digital Media Trends" survey suggests traditional television shows and movies are no longer the only forms of entertainment. Younger generations, often called Gen Zs and Millennials, are increasingly turning to user-generated content (UGC) -- which relies on unpaid contributors rather than traditional media professionals -- and video games to find personal fulfillment, value, and meaning. These younger users are creating a vibrant, immersive, and social tapestry of experiences with UGC, video games, music, and social media all playing significant roles. And that move towards UGC and gaming could have big implications for everyone.

Deloitte's survey found that about a third (32%) of consumers view online experiences as meaningful substitutes for in-person interactions, with that proportion increasing to 50% among Gen Zs and Millennials. Almost half (48%) of these younger generations engage more with others on social media than in the physical world, and 40% of them socialize more in video games than offline. Of course, it's not only younger people who view online experiences as meaningful substitutes for in-person interactions. [...] Yet those born after 1981, the usual dividing line between Generation X and Millennials, are much more inclined to live their lives online.

Netflix lost more than one million users in Spain in the first three months of 2023 according to market research group Kantar, a sign that the streaming giant's crackdown on password-sharing could backfire. From a report: In early February, Spain became one of Netflix's first markets to introduce a monthly fee for users who shared their log-in details with another household and technical measures to detect such sharing. The move was linked to a fall in users of more than a million, two thirds of whom were using someone else's password, according to Kantar's research, which is based on surveys of household streaming habits.

"It's clear this steep drop is due to the crackdown," said Dominic Sunnebo, global insight director at Kantar's Worldpanel Division, adding that the loss of a million users, even if most weren't paid subscribers, would be a blow to Netflix in terms of word of mouth recommendation for its shows and service. Subscription cancellations in the first quarter tripled compared to the previous period, according to Kantar's research. Of all remaining Netflix subscribers in Spain, one-tenth said they planned to unsubscribe in the second quarter. Spanish subscribers are charged $6.57 a month to add members outside their household. A similar fee was introduced in Portugal, Canada and New Zealand after a roll-out in several Latin American countries.

Meta's head of global affairs, Nick Clegg, called into question the values of TikTok by invoking the anti-China rhetoric that's become a trademark of lawmakers that want to expel his company's rival from the US. From a report: "TikTok, a hugely successful, highly dynamic and innovative Chinese company, is able to operate in the United States, but companies like Meta are not able to operate our social media services in China," Clegg said in an interview Tuesday with Bloomberg TV. "So there is this issue of a kind of lack of a level playing field. And in the end, there's always an underlying issue of values: What values are the underpinning of new technologies?" TikTok, owned by Chinese tech giant ByteDance, has said it's not a Chinese company and is walling off sensitive US operations to house all data and employees in America. The app also isn't available in China. Still, it hasn't been able to shake concerns about its ownership and whether that opens up the app for influence or data collection by the Chinese government.

Clegg's comments echo the hawkish sentiments that have swirled around China and TikTok's connection to the country. In the US, where the social media platform has amassed 150 million users every month, the company is facing a national security review and legislation that could limit its availability in the country. There are "pretty profound differences in values" in how China views technology and individual privacy, Clegg said, including the country's willingness to seal off most of its internet from access by foreign companies. This has also expanded to discussions about new artificial intelligence technologies where, he said, "Chinese authorities are already rushing to insert their values and the way in which those AI systems are developed."

An anonymous reader quotes a report from MIT Technology Review: Joshua Bergen is a very productive person. His secret is the workspace app Notion. Bergen, a product manager living in Vancouver, uses it to plan trips abroad in meticulous detail, with notes and timelines. He uses it to curate lists of the movies and TV shows he's watched, and records what he thought of them. It's also a handy way to keep tabs on his 3D-printing projects, map snowboarding runs, and quickly update his cute list of the funny things his kid has said. It might sound strange, but Bergen is one of a growing number of people using Notion, software intended for work, to organize their personal lives. They're using it in a myriad of different ways, from tracking their meditation habits and weekly schedules to logging their water intake and sharing grocery lists.

So why has a platform built to accommodate "better, faster work" struck such a chord when there are countless other planning apps out there? Part of the reason Notion has such a devoted fan base is its flexibility. At its heart, Notion is designed to combine the various programs a business might use for functions like HR, sales, and product planning in a single hub. It uses simple templates that let users add or remove features, and remote workers can easily collaborate on notes, databases, calendars, and project boards. This high level of customizability sets Notion apart from other work apps. It's also what's made it so popular among people looking to map out their free time. It started to gain traction around 2018 in YouTube's thriving productivity subculture, where videos of fans swapping time management tips and guides to organizing their lives regularly rack up millions of views.

Since then, its following has snowballed. More than 275,000 people have joined a dedicated subreddit, tens of thousands of users share free page templates in private Facebook groups, and TikTok videos advising viewers on how to make their Notion pages look pretty have been watched hundreds of millions of times. "You don't have to change your habits to how rigid software is. The software will change how your mind works," says Akshay Kothari, Notion's cofounder and chief operating officer. "I think that's actually been a big reason why you see so much love in the community: because people feel like the things they build are theirs." While platforms like Notion are great for people who enjoy feeling organized, spending too much time optimizing and organizing our lives can be counterproductive when we prioritize creating to-do lists over completing the actual tasks on them, says Gabriele Oettingen, a psychology professor at New York University. It's a phenomenon known as the planning fallacy.

Using Notion to track whether you're drinking enough water or going jogging, or using it to plan assignments, doesn't necessarily mean you're actually getting those things done. "In a way, Notion might help me to get structure, but it might not work to get me going," she says.

Joe Russo, the co-director of Avengers: Endgame, in an interview on the impact he thinks AI is going to play out in the world of video games, movies and television. He said: This is like a mind-bending question, right? I mean, we've had conversations about how it can be used, and look, Gen Z is very unique because it's a generation that has -- If there were incremental movements in technology over the last, say, 100 years, 150 years, they were the first generation with an exponential movement, right? So there's a real possibility now for technology to become a really important factor in our lives because it's been embraced by Gen Z, and they grew up with it, they understand it, they know how to use it. That's important, right? We're not in a world where, you know, your uncle doesn't know how to send emails anymore. We're in a world where the entire generation has a facile expertise in it, and is also not afraid of it.

So potentially, what you could do with it is obviously use it to engineer storytelling and change storytelling. So you have a constantly evolving story, either in a game or in a movie, or a TV show. You could walk into your house and save the AI on your streaming platform. âoeHey, I want a movie starring my photoreal avatar and Marilyn Monroe's photoreal avatar. I want it to be a rom-com because I've had a rough day," and it renders a very competent story with dialogue that mimics your voice. It mimics your voice, and suddenly now you have a rom-com starring you that's 90 minutes long. So you can curate your story specifically to you.

That's one thing that it can do, but it can also, on a communal level, populate the world of the game, have intelligence behind character choice, you know, the computer-run characters in the game that can make decisions learn your play style, make it a little harder for you, make it a little easier for you, curate the story. Say you want Fortnite to be more of a horror game, right? Then you could ask the AI to ramp up the horror elements of it. So again, you could curate your experience.I think that's where it's going. How quickly we get there, I don't know, but that's where it's going.

Amazon has introduced a new feature to Prime Video called Dialogue Boost. It's intended to isolate dialogue and make it louder relative to other sounds in streaming videos on the service. Ars Technica reports: Amazon describes how it works in a blog post: "Dialogue Boost analyzes the original audio in a movie or series and intelligently identifies points where dialogue may be hard to hear above background music and effects. Then, speech patterns are isolated and audio is enhanced to make the dialogue clearer. This AI-based approach delivers a targeted enhancement to portions of spoken dialogue, instead of a general amplification at the center channel in a home theater system."

Not all content will be eligible for the dialogue boost feature, though -- at least not yet. Amazon says it "has initially launched on select Amazon Originals worldwide" like The Marvelous Mrs. Maisel and The Big Sick. While this is partly an accessibility feature for people who are hard of hearing, Amazon is also responding to a widespread complaint among viewers. A 2022 survey found that 50 percent of 1,260 American viewers "watch content with subtitles most of the time," many of them citing "muddled audio" and saying that it's more difficult to understand dialogue in movies and TV shows than it used to be. [...] The company hasn't announced when the feature will expand to more content. But we wouldn't be surprised to see rapid expansion -- not just from Amazon, but from other streamers offering similar features, too.

Apple's long-rumored VR / AR headset might run adapted versions of iPad apps, according to a new report from Bloomberg. The mixed reality device's new interface will also apparently let users access "millions" of already-available apps on the App Store. And the headset's apps might not be the only thing that might remind you of the iPad; the Home Screen and Control Center will apparently look like the iPad's as well, Bloomberg says. The Verge reports: Here are some of the apps you can expect, according to Bloomberg:

- Apple is working on "optimized" versions of apps like Safari and many of the core apps you might already be familiar with from an iPhone, including "Apple's services for calendars, contacts, files, home control, mail, maps, messaging, notes, photos and reminders, as well as its music, news, stocks and weather apps."
- There will be headset versions of FaceTime and Apple TV with features that "will look similar to their iPad counterparts."
- Apple is apparently testing a camera app, which could let you take pictures using its many rumored cameras.
- You'll be able to read books in VR with Apple Books and meditate with an app.
- A headset-compatible version of its new Freeform app could let you collaborate with others in mixed reality.
- Freeform won't be the only productivity app: the headset will also apparently support Pages, Numbers, Keynote, iMovie, and GarageBand.
- Apple wants to make watching sports a "richer experience," which could utilize technology it acquired when it bought NextVR.
- Gaming will "be a central piece of the device's appeal." (That feels like a smart decision.)

Walt Disney plans to cut thousands of jobs next week, including about 15% of the staff in its entertainment division, Bloomberg reported Wednesday, citing people familiar with the plans. From the report: The cuts will span TV, film, theme parks and corporate teams, affecting every region where Disney operates, said the people, who asked not to be identified because the details aren't yet public. Some affected workers will be notified as early as April 24. The company declined to comment. Disney said in February it planned to eliminate 7,000 positions from its workforce of more than 220,000, part of an overall strategy to shave $5.5 billion in annual costs. Cuts are being carried out across the company, the people said, including at Disney Entertainment, a unit created in a restructuring this year as a home for the company's movie and TV production and distribution businesses including streaming.

Netflix is planning a "broad rollout" of the password sharing crackdown that it began implementing in 2022, the company said today in its Q1 2023 earnings report (PDF). MacRumors reports: The "paid sharing" plan that Netflix has been testing in a limited number of countries will expand to additional countries in the second quarter, including the United States. Netflix said that it was "pleased with the results" of the password sharing restrictions that it implemented in Canada, New Zealand, Spain, and Portugal earlier this year. Netflix initially planned to start eliminating password sharing in the United States in the first quarter of the year, but the company said that it had learned from its tests and "found opportunities to improve the experience for members." There is a "cancel reaction" expected in each market where paid sharing is implemented, but increased revenue comes later as borrowers activate their own Netflix accounts and existing members add "extra member" accounts.

In Canada, paid sharing resulted in a larger Netflix membership base and an acceleration in revenue growth, which has given Netflix the confidence to expand it to the United States. When Netflix brings its paid sharing rules to the United States, multi-household account use will no longer be permitted. Netflix subscribers who share an account with those who do not live with them will need to pay for an additional member. In Canada, Netflix charges $7.99 CAD for an extra member, which is around $6. [...] Netflix claims that more than 100 million households are sharing accounts, which is impacting its ability to "invest in and improve Netflix" for paying members.

YouTube TV just won its first Technical Emmy award for its "Views" suite of features, which lets users access sports highlights, key plays, player stats and game scores. TechCrunch reports: At the 74th annual Technology & Engineering Emmy Awards last night, YouTube TV was declared the winner for the category "AI-ML Curation of Sports Highlights." The tech company also announced today that Key Plays reached a notable milestone -- the feature was used in over 10 million watch sessions on the platform. Last year, viewers used key plays the most during the World Cup, regular season NFL games and Premier League matches.

The Key Plays view tracks important plays in a game. Users can tap on the plays to rewatch when it occurs in the game. This is helpful for users that missed a live game and want to catch up on key moments. When YouTube TV launched Views in 2018, it was only available for baseball, basketball, football and hockey. Soccer and golf were added later on. The suite of features was also initially limited to phones and tablets. Today, the feature is available within the YouTube TV app across smart TVs and mobile devices.

In addition to Stats, Key Plays and Scores View, there's also Fantasy Football View, which is a mobile-only feature and lets users link their existing fantasy football account. That way, when a user is watching NFL games on YouTube TV, the feature allows them to see how their team is performing in real time. Plus, there's a "Jump to" function for users to quickly access a segment they want to view, which is especially handy for tennis fans and for users watching the Olympics. "Views came out of a team brainstorm about five years ago and launched about a year after YouTube TV," said Kathryn Cochrane, YouTube TV's group project manager, in a company blog post. "A lot of our viewers are devoted sports fans, and we found that when they watch sports, they aren't just looking at what's on the big screen. They were also actively on their phones, finding more details such as stats for their fantasy football league, updates from other games, and more, all to enhance what they were already watching."

It's been a rollercoaster ride for Korean tech conglomerates LG and Samsung. In 2021, it was reported that they were about to reach a major business deal regarding OLED panels, but in 2022 it seemed like the talks fell through. Now, in 2023, the talks may have resumed. From a report: The Elec reports that Samsung Electronics and LG Display have resumed discussions on a deal that would see LG supplying more than 200,000 white OLED (WOLED) panels to Samsung for a new line of Samsung-branded TVs that could launch as soon as 2024. That number would potentially be just the start of a longer partnership. When news of the negotiations first broke a couple of years ago, it was reported that the conversation was started at the behest of the South Korean government in response to an international situation wherein LCD panel-producing Chinese companies like BOE were driving up the cost of LCD panels, threatening Samsung's TV dominance. At that time, Samsung was all in on LCD technology in its TVs, competing with LG's increasing focus on OLED. Because of those market changes, and because OLED, in general, has achieved a bigger portion of consumers' display spending compared to LCD, Samsung needs to further diversify with OLED to ensure its future success -- at least until Micro LED becomes an affordable OLED alternative.

It's not HBO Max -- soon it's just going to be Max. From a report: Warner Bros. Discovery officially announced Max as the new name of its flagship streamer, lopping off the HBO part of the name as it mixes in a big bucket of new content from Discovery+ and other new original series. The company announced the name change at a press event Wednesday, where it also revealed a slate of upcoming projects. The rebuilt Max (on the web at max.com) is set to launch first in the U.S. on May 23, featuring what the company promises will be an average of more than 40 new titles and TV show seasons every month. "Max is the one to watch," WBD CEO David Zaslav said on stage at the event, featuring thousands of shows and movies on the service for every member of the household.

According to the service's website, Max will be available in three different versions. The first two plans align with the existing HBO Max pricing, and WBD said current HBO Max customers will not see their pricing change (for now) when the new service debuts. The third tier, "Max Ultimate," expands to up to four streams and includes 4K content. The trio of options are:
Max Ad-Lite ($9.99/month or $99.99/year): Two concurrent streams, 1080p HD resolution, no offline downloads, 5.1 surround sound quality
Max Ad Free ($15.99/month or $149.99/year): Two concurrent streams, 1080p HD, up to 30 offline downloads, 5.1 surround sound quality
Max Ultimate Ad Free ($19.99/month or $199.99/year): Four concurrent streams, up to 4K Ultra HD resolution, 100 offline downloads, Dolby Atmos sound quality