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Submission + - iPhone Apps: We're just not that into you 1

maximus1 writes: A new report compiled by iPhone analytics firm Pinch Media finds the majority of people stop using apps the day after they download them, and only 1 percent develop a long-term relationship with any given app. Instead, most tend to lose interest after a few minutes, according to this article. Paid apps fare slightly better. 30% of the people downloading a paid app return the next day compared to 20% who download a free app. No surprises that the survey found that apps that focused on games and entertainment seem to outlast other categories when it comes to long-term love.
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iPhone Apps: We're just not that into you

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Leveraging always beats prototyping.