theodp writes "It didn't rise to the level of Justified, but last week's public feud between Microsoft and Google over controversial changes to Google products — carried out in print ads and blog posts — was still entertaining. Microsoft kicked things off on Wednesday, warning that 'those changes, cloaked in language like 'transparency,' 'simplicity,' and 'consistency,' are really about one thing: making it easier for Google to connect the dots between everything you search, send, say or stream while using one of their services.' Not too surprisingly, Microsoft offered its own products as alternatives, prompting Google to cry foul. On Thursday, Microsoft dangled Hotmail and Office 365 as alternatives to Gmail and Google Apps, and took some humorous jabs at Google's free mail service by posting a Gmail Man spoof to YouTube. Friday brought a pitch for using IE9 and Bing to protect privacy. Microsoft VP Frank Shaw wrapped up the week's fun, saying: 'The overall theme we hit in our ads and here on this blog has been that while Google has one customer – its advertisers – we have many customers. Of course we have advertising customers, and we love them and are working to make sure we improve the advertising experience for you, and for them. But we think of YOU as our customer as well, customers for Office and Windows and Windows Azure and Bing and Internet Explorer and Hotmail and so on – and because we have a big view of who our customers are, we naturally make some different choices than Google does.'"