from the wait-for-it-to-hit-the-basement dept.
adeelarshad82 writes "Marvel's Iron Man 3 will debut in select Japanese theaters later this month employing the 4DX system for the first time. Developed by South Korea's largest movie chain operator, the CJ Group, 4DX-equipped theaters deliver smells, seat motions, and additional effects such as strobe lights and fog, all in sync with events as they appear on the screen. Beyond South Korea, this full immersion approach to cinema is already in operation in countries such as Israel, Mexico, Brazil, and China."
"No, no, I don't mind being called the smartest man in the world. I just wish
it wasn't this one."
-- Adrian Veidt/Ozymandias, WATCHMEN