3-Way Price War On Black Friday: iPad, Nook, and Kindle 230
destinyland writes "Black Friday has touched off a three-way price war between Apple, Amazon, and Barnes and Noble. Kobo readers dropped their price to just $99 to compete with the Nook, only to discover that Barnes and Noble was lowering the price on their touchscreen Nooks to $79, to compete with the new $79 Kindle from Amazon. And meanwhile, Apple has announced aggressive pricing on all Apple products for Black Friday, reportedly including $100 off on MacBook and iMac products, and a $61 discount on the iPad 2."
$79 Kindle with "Special Offers" (Score:5, Interesting)
The Nook is $79 with no ads.
I have no interest in either, but I wonder how many people are going to be WTF!? this christmas with their Kindle's as they didn't notice the "Special Offers" thing.
Apple's pricing: "announced" or "reportedly"? (Score:4, Interesting)
"And meanwhile, Apple has announced aggressive pricing on all Apple products for Black Friday, reportedly including $100 off on MacBook and iMac products, and a $61 discount on the iPad 2."
Re:Price War? (Score:4, Interesting)
For a one day sale yes, I'm not sure what Amazon gets out of it, but B&N desperately needs more mindshare going forward. I have one of the first gen Nooks, and it's really good hardware, but most of the time when I'm reading it nobody has ever heard about it. Granted that's in the general public, but still not good.
Any money they lose on them on Black Friday is almost certainly going to be money well spent. The hardware is well polished and of good quality, and I can go into a B&N store and read free books every day if I like. Really, they ought to be advertising it on TV the way that Apple and Amazon do.