crimeandpunishment writes "Paramount Pictures is trying to live long and prosper by selling Seagate Technology hard drives with the latest Star Trek movie on board ... along with 20 other films. The 500GB hard drive will sell for a special promotional price of $100. It's the latest way for Hollywood to combat falling DVD sales due to piracy."
If it happens once, it's a bug. If it happens twice, it's a feature.
If it happens more than twice, it's a design philosophy.