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Dell's Adamo Goes After MacBook Air 337

Posted by kdawson
from the what-would-michael-do dept.
MojoKid writes "Adamo, pronounced 'A-dahm-o,' means 'to fall in love with' in Latin. Dell is certainly hoping you'll fall in love with this notebook's looks as well as its functionality. The Adamo's chassis is milled from a single piece of aluminum and features precision detailing with a scalloped backlit keyboard. Even the fan holes, which are punched out squares, have an attractive modern design. The Adamo features a thin 0.65-inch profile and weighs four pounds. The new ultra-portable will also offer Intel Core 2 Duo processors and DDR3 memory (up to 4GB), a 13.4-inch 16:9 HD display and a 128GB SSD hard drive. Pricing starts at $1,999 with Vista Ultimate 64." The Dell infomercial spokesmodel (video at the bottom of the link) concludes, "Adamo resulted from the union of technology with pleasure for the style-conscious individualist." OK, so he's no Steve Jobs.
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Dell's Adamo Goes After MacBook Air

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  • poor latin (Score:5, Informative)

    by Anonymous Coward on Tuesday March 17, 2009 @07:00PM (#27234317)

    ""Adamo, pronounced 'A-dahm-o,' means 'to fall in love with' in Latin."

    phhh, as any fule knos, it really means 'I fall in love with' if they had wanted it to mean 'to fall in love with' it should be called 'adamare'

    come on, this is a basic 1st conjugation verb with a preposition, basic stuff.

  • by phantomfive (622387) on Tuesday March 17, 2009 @07:04PM (#27234371) Journal
    If you haven't watched the movie in the link, you absolutely have to. I don't know what Dell was thinking but it didn't come from the realm of sanity (and let me mention that the laptop itself looks pretty cool. It's just Dell marketing that is quite out there. Really, watch the movie). It is so amazingly over the top, it's like they took every bad Apple cliche and made it into a marketing movie. For your pleasure I took some of the best quotes from the movie:

    "get ready to witness a true love story by Dell"
    "machined aluminum"
    "Adamo resulted from the union of technology with pleasure, for the style conscious individualist" (woahoah! Any guess what their target market is? Any? at all?)
    "machined aluminum" (they seemed to be quite proud of that point)
    "ultra-thin portable aphrodisiac" (oh yes, they actually said that!)

    Adamo. For all your computer love needs. I guess.
  • Re:I am disappointed (Score:5, Informative)

    by kestasjk (933987) * on Tuesday March 17, 2009 @08:08PM (#27235181) Homepage
    Have you seen Dell's YouTube video? They actually call it an aphrodisiac (no joke), and say they want to "redefine power".
    It's clearly trying to be the Mac "meet the designers" segment (right down to the foreign sounding artistic designer), but it ends up more like a parody of one.

    http://youtube.com/watch?v=QUJqWc6seYk [youtube.com]
  • by techmuse (160085) on Tuesday March 17, 2009 @08:53PM (#27235683)

    No. You actually have to send it in. Really.

  • by dfghjk (711126) on Tuesday March 17, 2009 @09:15PM (#27235915)

    It's not more expensive than the Air. The Dell comes standard with an SSD which adds $500 to the Air's base cost. It has less processor though.

    Why do you think a notebook that uses proven parts will have driver compatibility problems?

    Dell will sell about 3, just like Apple.

  • by Mozk (844858) on Tuesday March 17, 2009 @09:24PM (#27235995)

    In that video there was a total of 30 seconds of actually useful information. And even some of that was vague and left important information out. I tried translating:

    - 13.4 inch LCD -> Contrast? Response time?
    - 16:9 720p -> 1280×720 resolution
    - Aluminum frame -> Thickness? Weight? Scratch-resistance?
    - "Lightning-fast" Intel Core 2 Duo -> Core? Clock? Cache?
    - Intel Centrino processors -> Chipset?
    - "2GB & 4GB configuration" -> 2 or 4 GB RAM – Clock? DDR2?
    - "Draft Wireless N" -> 802.11n – Brand? Model?
    - "Integrated Mobile Broadband" -> Brand? Model?
    - "Bluetooth 2.1" -> Bluetooth what?
    - "Four ports" -> eSATA, 2 USB, Firewire
    - "100% Solid State Drive" -> Capacity? Speeds? Cycles? 100% as opposed to what?

    What about power consumption? Batteries? Graphics? Preloaded shit?

    Why would anybody care who designed it or the bullshit they spew about their inspiration?

  • by Kuciwalker (891651) on Tuesday March 17, 2009 @09:30PM (#27236043)
    It costs more than the Air... until you realize it comes with an SSD standard. That's what got my attention.
  • by davebarnes (158106) on Tuesday March 17, 2009 @10:14PM (#27236395) Homepage

    We (my small, 2-person business) sold our our MacBook to buy an AirBook.
    Just for travel.
    Weight, for us, was/is really important.

    I really like the appearance of the new DELL Adamo.
    But:
    1. 1 pound (.45Kg) heavier! Not what I seek in a travel computer.
    2. More money. Oh, I know it has a SSD, but who cares? A regular, old-fashioned, spinning disk is "good enough" for me.
    3. Slower CPU! Slower than my slow AirBook is just not acceptable.

  • by ChunderDownunder (709234) on Tuesday March 17, 2009 @10:43PM (#27236581)

    From the online ordering page for the advanced model, hope this helps:

    Processor Intel® Core(TM)2 Duo Processor SU9400 (1.4GHz/800MHz FSB/3M L2 Cache)
    Memory 4GB Dual-channel 800MHz DDR3 SDRAM (2 x 2GB)
    Keyboard Dell(TM) Backlit Keyboard with Touchpad
    Video Card Integrated Intel® Graphics Media Accelerator X4500MHD
    Hard Drive 128GB Solid State Hard Drive
    Operating System Genuine Windows Vista® Home Premium (64-bit)
    Wireless Network Card Intel(R) WiFi Link 5300 (802.11a/g/n)
    Bluetooth Dell(TM) Wireless 370 Bluetooth 2.1 Module
    Primary Battery 6-Cell (40WHr) Li-Ion Primary Battery
    Mobile Broadband Dell Wireless 5530 HSDPA3.6 mobile broadband mini-card for Vodafone
    Item included in the System Internal 10/100/1000 Gigabit Ethernet
    Item included in the System DisplayPort Output with External DVI Adapter Included
    LCD Premium Onyx Black Finish with 13.4" 720p WLED (1366x768) HD Display with 1.3 mega pixel web cam
    Power Supply 45W AC Adapter

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