Dell Plans to Sell PCs at Wal-Mart 221
DJAdapt writes "In a departure from Dell's approach of selling machines only directly to customers, a Dell spokesman said Thursday that the computer maker will begin selling two of its Dimension desktop computers in about 3,000 Wal-Marts beginning June 10. Dell spokesman Dwayne Cox said the Wal-Mart deal 'represents our first step' into global retail. 'Customers want more and new ways to buy our products, and we plan on meeting their needs on a global level,' Cox said. 'Offering Dell Dimensions in Wal-Mart is a great example of this approach.'"
Will they offer Ubuntu machines at Walmart ? (Score:4, Interesting)
But will they run Linux? (Score:5, Interesting)
About time. (Score:4, Interesting)
Super Walmart Today (Score:2, Interesting)
Went to a Super Walmart today. Loved it. It reminded me of Itoyokado in Japan.
Their PC section is o.k., I'd like to see them expand it and actually compete with Best Buy for the market share of "department store" PC retailers.
So, while there I bought:
Next, I'll be able to replace my aging desktop. Coolness, where else but in America and in a Walmart?
Bye dell (Score:2, Interesting)
1. They will have to compete (on price) with the Walmart eMachines
2. Corporate sales will suffer. "We use the same equipment you can get at Walmart!"
3. The clueless will badmouth Dell & walmart for selling them a broken PC. We all know it was THEM that couldn't use it, but that's what the perception will be.
Maybe they can make it work. I don't see it as an up for them, though.
Re:Increase sales volume, destroy the brand (Score:1, Interesting)
Better idea than what Gateway tried. (Score:5, Interesting)
I disagree with what will happen to the perception of Dell's brand, they are big enough to withstand any ills that people might associate with Wal-Mart. Hell I am many others shop at Wal-Mart simply because of price. If low price is the story their selling its not something to be ashamed of. Plus Dell could be looking long term, get them into a lower end system through Wal-Mart and upsell them at a later date.
If Apple can go into Best Buy and survive the perception that many people of Best Buy sure Dell can handle anything from being associated with Wal-Mart
NASCAR + Linux + Dell + Wal-Mart (Score:2, Interesting)
There are NASCAR fans who base their purchasing decisions soley on what logos are sported by their favorite NASCAR driver. If they see that penguin on the car, then see that penguin on a Dell at Wal-Mart, they'll take that penguin over the Dell with Windows.
Good? Bad? I dunno.
Re:Sold at Wal-Mart != low quality (Score:3, Interesting)
The PC industry (excluding Apple) has largely become a low-margin, high-volume commodity affair where low cost is king.
Re:Sold at Wal-Mart != low quality (Score:4, Interesting)