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Comments: 269 +-   Sexy Intel Computer Design Worth Big Bucks on Wednesday September 27 2006, @06:09PM

Posted by samzenpus on Wednesday September 27 2006, @06:09PM
from the gratuitous-use-of-the-word-sexy dept.
intel
hardware
An anonymous reader writes From a BBC article, "Intel is offering $1m in prizes to designers and manufacturers who can come up with sexier alternatives to the "big beige box". The competition is open to PC designers and manufacturers worldwide and each company may submit up to five different designs. The grand prize winner will receive $300,000 (£159,000) to enable the mass production of the system and $400,000 (£212,000) to co-market the design with Intel. The runner-up will receive up to $300,000 to help with manufacturing costs."
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  • by NotQuiteReal (608241) on Wednesday September 27 2006, @06:12PM (#16222117) Journal
    Especially if they have flat tops.

    I hate looking at some gaudy colored box in some has-been trendy shade.

    The only think worse, is when they have an odd shape so that a CD case slides off the top. If it is going to be ugly you might as well be able to stack stuff on it.

    • by x2A (858210) on Wednesday September 27 2006, @06:38PM (#16222403)
      I don't think we should stop there. I want my TV curvy, my amp, my speakers around the room... in fact, the whole room, the floor, let's do away with flat.

      Or maybe I'll just look at what's on the screen instead, and leave the computer case itself not screaming out for attention. If I ever want everything curvey for a while, I'll just take some of the special mushrooms :-)

    • by 47Ronin (39566) <glenn@[ ]onin.com ['47r' in gap]> on Wednesday September 27 2006, @07:14PM (#16222737) Homepage
      Instead of trying to innovate the outside which everyone has tried (and many fail to do), why don't people work on getting the INSIDE fixed?

      I've seen many so-called "pretty" ATX cases that look fancy but the moment you open them up its like staring at the devastation of New Orleans after Hurricane Katrina. Cables snaking and twisting everywhere, sharp metal edges and plastic tabs, screws... its a geek nightmare.

      Some may deride Apple for the design of the Mac Pro case, but if you open it, you will immediately notice [apple.com] that they REALLY spent some time designing the layout of the interior parts. Heck even the the old Sawtooth generation G3/G4 towers (circa 1999) had that nifty side-handle design where the motherboard sat on a hinged door.

      • by drsmithy (35869) <drsmithyNO@SPAMgmail.com> on Wednesday September 27 2006, @07:50PM (#16223081)
        Some may deride Apple for the design of the Mac Pro case, but if you open it, you will immediately notice that they REALLY spent some time designing the layout of the interior parts. Heck even the the old Sawtooth generation G3/G4 towers (circa 1999) had that nifty side-handle design where the motherboard sat on a hinged door.

        The PowerMacs are certainly nice, but there's no shortage of PC cases - in both full-PC and component guise - that are just as good.

        Our Dell Optiplexes, for example, are laid out basically the same as the Macs and just as easy to work in - albeit not quite as pretty (the drive sleds don't have covers, stuff like that).

        • Re: (Score:3, Interesting)

          Yeah, all the Dell PCs I've had the (mis)fortune to be working on are really nice and clean on the inside. Whatever you think about Dell, they put some thought into their case design.
        • Re: (Score:3, Interesting)

          I don't know...

          I've been an IT guy for a while, and have worked on many a' Dell in my day. I just got a new Mac Pro at work though, and I've never seen any machine built as nicely. you have to crack one open yourself to believe it.

          if you think the build quality of a mac pro == the build quality of a GX620, you have issues.
    • Re: (Score:3, Insightful)

      The thing about a big beige box is that it's very useful. Big size, lots of space inside to cram all that microelectronics.

      So if they get some sexy new design, will it take all my bits without drama?

      Sexy boxes seem to be smaller, curvier and you never really know if that new card or motherboard or extra drive is actually going to fit without some metalworking skills. Normal size XT,AT and ATX cases were just one of the standard bits that helped make an IBM compatible machine compatible.
  • Apple? (Score:5, Insightful)

    by setirw (854029) on Wednesday September 27 2006, @06:13PM (#16222123) Homepage
    Are its machines not "sexy alternatives to the big, grey box?"

    They run Intel processors, too.
    • That ought to read "beige box." I was thinking about my own InWin q500, which is more grey than beige.
    • Re:Apple? (Score:4, Informative)

      by )parenthesis( (939478) on Wednesday September 27 2006, @06:39PM (#16222411)
      The system has to be VIIV compatible, and (sadly) Apple's machines are not part of that branding strategy. The main missing component? Windows Media Center Edition. It's one of the integral components of the VIIV brand. (another thing that is missing is the Matrix Storage Technology from Intel.... but nobody really cares about that)
    • Re:Apple? (Score:5, Insightful)

      by PapayaSF (721268) on Wednesday September 27 2006, @11:53PM (#16224823)

      Are its machines not "sexy alternatives to the big, grey box?"

      Yes, my first thought on reading the story was: Why bother? Just cut to the chase and give Jonathan Ive [wikipedia.org] the money. I'll bet the next case he does for Apple will be better than anything that comes out of this contest.

  • No. (Score:3, Insightful)

    by Kawahee (901497) on Wednesday September 27 2006, @06:14PM (#16222135) Homepage Journal
    Why don't we use what we've got already? If you want a box with curves you buy a box with curves. If you want a box that's going to sit there and look like you're not a gamer by profession then you can buy a normal box.

    Or just buy an Intel Mac.
    • Re:No. (Score:4, Informative)

      by Ucklak (755284) on Wednesday September 27 2006, @06:22PM (#16222225)
      Really. Haven't there been these design challenges before. I seem to remember one from Microsoft when Win98SE came out. Same time of the Hot Wheels and Barbie PC.
      What always happens is that some Alienware looking crap gets the attention but the Mac still wins for design.
    • Re:No. (Score:5, Interesting)

      by moosesocks (264553) on Wednesday September 27 2006, @07:09PM (#16222707) Homepage
      That's really not the point.

      I don't think Intel's looking for flashy. That would be like Volkswagen hiring a team ofricers [youtube.com] to design their cars. Alienware's PCs are certainly flashy, and they certainly look like crap.

      I think Intel wants something sophisticated and subdued. Apple's got this down perfectly with their aluminum enclosures, and it's pretty hard to deny the the G5, Mac Pro, and Mac Mini are damned sexy machines.

      I simply don't get why dell can't just produce machines with clean lines and subdued colors. Minimalism is the easiest school of art to imitate.
      • Re: (Score:3, Informative)

        I simply don't get why dell can't just produce machines with clean lines and subdued colors. Minimalism is the easiest school of art to imitate.

        Minimalism is the hardest aesthetic to do well. Minimalism means every millimeter has to be exactly right. The corner radius has to be just right, every curve has to be smooth, every surface has to be flawless, every edge has to fit perfectly.
  • ahem (Score:3, Insightful)

    by Audent (35893) <audent&ilovebiscuits,com> on Wednesday September 27 2006, @06:15PM (#16222147) Homepage
    www.apple.com/store

    just deposit the cash in my account, OK?

    Is it really this hard? I went to a trade show about five years ago and saw funky PC designs from some division of Hyundai that were orange plastic pyramids and things of that sort... It's Not Hard, just get on with it. Hire a designer, fer cryin' out loud.
  • by mrchaotica (681592) * on Wednesday September 27 2006, @06:16PM (#16222165)

    If they want to give Apple an extra million bucks, why don't they just do it?

    • Re: (Score:3, Insightful)

      If they want to give Apple an extra million bucks, why don't they just do it?


      The machine has to be an Intel ViiV-platform PC.
  • Just remember, unless the sexy new design can be stamped out in a factory in taiwan for the same cost as a biege box, it will be consigned to a niche of "interesting" designs and ignored as an oddity. Why do you think off-white is such a popular interior paint colour? Because its cheap and it doesn't clash with any other colour.

    There are already cool, sexy pc case designs out there, but the biege box still rules. I suppose that Intel are trying to force this design into being a "success" due to their compa
    • Re:Limiting Factor (Score:5, Insightful)

      by westlake (615356) on Wednesday September 27 2006, @06:33PM (#16222349)
      There are already cool, sexy pc case designs out there, but the biege box still rules.

      I would have said it is Dell's wolf gray and black box that rules.

    • Leave the innovation to niche manufacturers like Apple.

        From Intel: We tried this, but then they went rouge and released a gigantic cheese grater. It was funny for a little while, but now we feel that something needs to be done.
  • by moore.dustin (942289) on Wednesday September 27 2006, @06:21PM (#16222209)
    I do not think case mods fall under this as they are looking for a more attractive version of what they have. Hopefully we get some different options from this, but speaking generally, how much can you do different? If these are going to be mass produced, they have to have utility as well. By that I mean easy access to the hardware and logical placement of said hardware.

    Apple has some good ideas on the boring concept of cases and they have been done well. I am expecting something that looks like a case, but has some extra features on the outside, both functional and visual. I hope this effort results in some serious advancement in how cases Work, Look, and Feel.

  • by celardore (844933) <celardore@gmail.com> on Wednesday September 27 2006, @06:22PM (#16222227) Homepage
    For a while, I was into case modding. I had my stepfather do the metal cutting and so on, because I'm an accountant; I don't know how to cut metal and if I can get others to do a better job for me for free then cool. I had him cut stylistic holes in the side panels and I installed neons and light cables etc. That was a couple of years ago though.

    Now my PC is under my IKEA desk, so nobody sees the sides. I have a missing drive bay cover so you can see the coloured fans but thats it. Stylish PCs may be a big deal to some, but I lost that interest quite quickly.
    Sure, your PC looks cool, but who really cares?
    • by Feyr (449684) on Wednesday September 27 2006, @06:26PM (#16222279) Journal
      people with more space and money than brains. males under 17 years old, and tarty females of all ages
    • Stylish PCs may be a big deal to some, but I lost that interest quite quickly. Sure, your PC looks cool, but who really cares?

      i think it all depends on what your concept of "stylish" is. i don't consider lucite windows, neon and leds on fans stylish myself but evidently a lot of case modders do. i like this initiative from intel. the main concern, of course, is anyone willing to pay a higher price for a nicer looking computer other than apple users? computers are a pretty significant part of whatever space

  • Even though I won't be using any of them; why spend twice as much on something that's only going to be seen when I reboot my computers or install new hardware?
  • by Kamineko (851857) on Wednesday September 27 2006, @06:32PM (#16222333)
    I think folks underestimate how striking completely transparent PC cases [thinkcomputers.org] can look, or cases made from Lego bricks.


    But then again, last time [slashdot.org] I brought this up, I was modded 'flamebait', :(

    Y'all don't think that a rack-mount sequencer style PC (or console) case, together with rack-mount Hi-Fi (and other accessory) units would look the dog's nads?

  • Unless you're a student of design, who cares what your computer looks like? It'd be nice if it made slightly less noise, but then I'd just complain about the volume of the air conditioner.
    • by geekoid (135745) <dadinportland AT yahoo DOT com> on Wednesday September 27 2006, @06:52PM (#16222541) Homepage Journal
      I would, and so would most married women.

      Someone who can design on small, quite, and as few cords as possible would be a winner.

      Mac Mini is a great design for 80% of computer users.
      The remainder will build there own anyways.

    • by Freaky Spook (811861) on Wednesday September 27 2006, @07:51PM (#16223099)
      You may not give a shit about what your case looks like, but in the retail market where PC's sit on shelves the shoppers do care more about how their PC looks then really what it does.

      Just recently I build a computer for a friends parents with a nice low profile Micro-ATX desktop/tower case and a 19" LCD monitor. It replaced a huge white box & 17" CRT on their desk and after some cabling cleanup it made their study look bigger and much nicer.

      They were so impressed they showed it off to their friends, and within a week I had requests for 4 more.

      People do care about the asthetics of what they buy when they want it for more then just basic functionality, the computer speed & jargon goes right over their head and they just want something that works well and looks good.
  • I always thought a nice high-end wood cabinet would look nice. Something you could slide a metal case into, it would protect the computer and look real classy.

    Other than that, I think the real problem isn't the case but all the fucking cords. I have dual monitors so I have 4 cables just for the monitors under my desk, one for mouse and keyboard, ethernet, 2 for printer, plus an extra one for my portable devices. I know it's been tried before to make one fat connector to the monitor (apple..) but cords suc
  • by stubear (130454) on Wednesday September 27 2006, @07:04PM (#16222665)
    ...stupid "get a Mac if you want curves" comments, and many being modded as insightful. Granted, there have been very few Intel based PCs that have been contenders to win design awards but I've seen a few that are easily as good looking as many believe the Mac to be. Dell's M2010 [dell.com] is far better looking than then notebooks being sold by Apple. The Sony RS Series [sonystyle.com] and LS Series [sonystyle.com] are great looking desktops, the LS being the all-in-one like the iMac. The Sony Digital Living System [sonystyle.com] is a great looking media center PC. It's all a matter of taste.

    One of my favorite comments was this one, "Hopefully we get some different options from this, but speaking generally, how much can you do different?" Ummm, perhaps you are a) not the target for PCs like this and b) are not creative enough to design an elegant, stylish PC case. I'm always amazed with this attitude from geeks given that they'd be extremely passionate if one we re to say something equally as inane as, "why spend billions of dollars to go to the Moon or Mars? They're just lifeless rocks with no interest to anyone."
        • Re: (Score:3, Informative)

          The 17" MacBook pro is no lightweight system either.

          I think that unit weighs about 7lb.

          If weight is a concern for a semi-mobile system, keep an eye on the tech specs. The Dell 2010 weighs nearly 19 pounds. That's getting pretty close to the weight of standard desktop, even though it is only using notebook chips - the T-series C2D Merom. So really, it's more competition for the iMac, not a Mac Book Pro. Dell sells far cheaper notebooks, I don't see the point in paying 2x-3x for a Dell desktop as a large
  • by gsn (989808) on Wednesday September 27 2006, @07:34PM (#16222963)
    It is not just about getting things to look sexy - its about getting things to look different. Getting things to look different cosmetically is the first step towards actually making them different.

    I think the trend is to get rid of the PC as we know it and slowly replace it with devices that can only do specialized tasks - an Xbox for gaming, a Media Ceter PC that replaces your TV and audio system, a buisness PC for making that ugly slide show. Sell the same basic hardware, throw in a few specialized devices like that fancy new graphics accelerator and physics processor for the Xbox, a nifty tuner card and remote for that Media center thing and and make sure that printer and scanner only work with the BizPC. Make the software dumb "Click this button and everything will just work its so simple." Ofcourse you make the case and software look different so that Joe Schmoe could never even dream that his Xbox could run his little spreadsheet app no problem.

    Sell all three to Joe, charge obscene license fees for the software - maybe pull a TiVo to ensure only your own software works with your hardware. While you are at it charge an extra 500 bucks because the Xbox case was designed by Armani and looks sexy.

    This is great for buisness but it should scare most of you since /.ers do more with their computers than Joe Schmoe.

    [/tinfoil_hat]
  • Obligatory (Score:5, Funny)

    by iroll (717924) on Wednesday September 27 2006, @07:58PM (#16223165)
    Anybody remember the last time intel came up with a sexy new desktop design [hardwarezone.com]
  • no longer beige (Score:4, Insightful)

    by harlemjoe (304815) on Wednesday September 27 2006, @08:47PM (#16223577)
    in my personal experience, almost all cases now come in black, grey, blue or a similar dark shade. I haven't seen a beige box in a long, long time.
  • bus evolution (Score:4, Informative)

    by cybpunks3 (612218) on Thursday September 28 2006, @01:59AM (#16225459)
    I think the problem may have to do with the fundamental concept of a computer being an exposed motherboard with a series of slots that house exposed cards. This goes all the way back 30 years to the first micro bus standard (S-100) through most subsequent computers.

    http://www.geocities.com/SiliconValley/Lakes/6757/ images/chassistop.jpg [geocities.com]

    http://www.oldcomputers.arcula.co.uk/files/images/ intl103t.jpg [arcula.co.uk]

    http://www.infodip.com/pages/axiom/bus-passif/imag es/ATX60206.jpg [infodip.com]

    http://www.infodip.com/pages/axiom/bus-passif/imag es/ATX6021_4.jpg [infodip.com]

    http://www.ixbt.com/mainboard/epox/8npa-sli/board. jpg [ixbt.com]

    This is indeed a practical and economical solution to the idea of putting together and updating your computer. It's really a holdover from the hobbyist days and people have gotten used to it, but it's not really consumer-friendly.

    The cartridge approach as used with videogame consoles is better.

    I think Atari had the right idea with how it implemented expansion on the 800.

    http://oldcomputers.net/pics/cartports3.JPG [oldcomputers.net]

    The only exposed surfaces were the card edges and the slot. Then you just close the lid.

    You see this kind of design approach applied currently to flash memory. If you follow the evolution of the MMC card up through SD and into MINI SD and MICRO SD adapters, imagine the same approach taken with bus specifications. Older cards could be used with newer bus specifications via adapter sleeves. But you'd standardize on a singular form-factor. When you open up your PC, all of the guts would be hidden behind the casing except for the mating surfaces for the cards. All cards would be enclosed.

    I don't see this happening because computer technology is by definition transient, disposeable. So nobody wastes money on ergonomics like this. Bus standards change so frequently that you can't even keep your motherboard that long anymore let alone your cards. So you might not even swap cards that much for the lifecycle of the PC beyond the initial system setup.

    What I'd really like to see is more effort spent on coming up with a universal backplane that would be more future-proof, maybe something more passive where the glue that binds everything together was itself a module you could swap out. That way maybe the underlying frame could last much longer before becoming obsolete.

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