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Sony Kills off Aibo, Qrio, Qualia 189

Posted by Hemos
from the and-johnny-five dept.
Tomo-chan writes "It seems Sony's cost-cutting has made it a more pragmatic company. The new boss has weilded his mighty chopper and put an end to both Aibo and Qrio, as well as some other marginal product lines. Aibo -- we'll miss you..."
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Sony Kills off Aibo, Qrio, Qualia

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  • Bad marketing (Score:1, Informative)

    by Anonymous Coward on Thursday January 26, 2006 @12:47PM (#14568805)
    Ever been in "The Sony Store"?
    There's always a slight "we're better than you" vibe in there. Their prices are always higher than elsewhere for the same product.

    And as for Aibo, I popped into that store a couple times hoping to see the damn thing, but do they actuall carry a demo Aibo? Nope. Think of the buzz and attraction it would bring to have one on display, even if it were in a glass box? Part of marketing a retail mall store is to just get people to come in. The Aibo would have been the perfect "buzz" to bring people in. But nope.... No Aibo.

Nothing is more admirable than the fortitude with which millionaires tolerate the disadvantages of their wealth. -- Nero Wolfe

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