from the ever-expanding-market-droid dept.
dylanduck writes "Billboards in the UK have been using Bluetooth to beam media clips at passing cellular phones. The system has been dubbed Bluecasting and 17,000 people accepted the ads. When billboards know your name that's when to really worry."
"Conversion, fastidious Goddess, loves blood better than brick, and feasts
most subtly on the human will."
-- Virginia Woolf, "Mrs. Dalloway"